5-Minute TCPA Compliance Check: Is Your Campaign Legal?
B2B isn't automatically exempt
TCPA violations cost $500-$1,500 per call. With class action filings surging 95% year-over-year and verdicts exceeding $925 million, compliance isn't optional. It's existential.
This 5-minute checklist identifies the most common compliance gaps before they become expensive problems. Run through it before launching any phone campaign.
Key Takeaways
- B2B isn't automatically exempt: Marketing to work phones, mobiles and text numbers still requires consent. The B2B exemption is narrower than many assume.
- April 2025 changed opt-out rules: Process opt-out requests within 10 business days, down from 30 days. Honor revocation through any reasonable method.
- AI voice calls require full compliance: The FCC ruled AI-generated voices require the same consent as human calls. No exemptions.
- State mini-TCPAs add complexity: Texas, Oregon, New York and others have stricter requirements than federal law.
The 5-Minute Compliance Check
Question 1: Do You Have Proper Consent?
For automated calls or texts to mobile phones:
[ ] Written consent obtained before calling
[ ] Consent clearly identifies your business
[ ] Consent specifies the phone number used
[ ] Consent records are documented and stored
For live calls to business landlines:
[ ] Calling established business numbers only
[ ] Not using autodialers for these calls
[ ] Have verified the line is business-only
Critical distinction: Many professionals use personal phones for work. These dual-use numbers are treated as consumer lines under TCPA.
Status: Pass / Fail / Needs Review
Question 2: Are You Screening Against DNC Lists?
Federal Do Not Call Registry:
[ ] Registered at donotcall.gov
[ ] Downloaded current registry
[ ] Scrubbing all call lists before campaigns
[ ] Updated within the last 31 days
Internal Do Not Call List:
[ ] Maintaining internal opt-out list
[ ] Adding opt-outs within 10 business days
[ ] Scrubbing against internal list before calls
[ ] Honoring requests from any reasonable method
Regular updates through donotcall.gov ensure compliance with federal requirements.
Status: Pass / Fail / Needs Review
Question 3: Are You Following Time Restrictions?
Federal requirements:
[ ] Calls only between 8 AM and 9 PM recipient's local time
[ ] Time zone verification for each contact
[ ] Automated systems configured for time limits
State requirements (check applicable states):
[ ] Aware of stricter state calling windows
[ ] Configured for most restrictive applicable rule
[ ] Weekend and holiday restrictions considered
Status: Pass / Fail / Needs Review
Question 4: Are You Using AI or Automated Systems?
If using AI voice technology:
[ ] Prior express consent obtained
[ ] AI nature disclosed to recipient
[ ] Opt-out mechanism provided during call
[ ] All standard TCPA requirements met
If using autodialers:
[ ] Consent requirements met for all numbers
[ ] System properly configured for compliance
[ ] Capacity to stop calls on opt-out
AI-generated voices constitute "artificial voices" under federal law with no exemptions.
Status: Pass / Fail / Needs Review
Question 5: Is Your Opt-Out Process Current?
April 2025 requirements:
[ ] Processing opt-outs within 10 business days
[ ] Honoring requests via text, email, voicemail or verbal
[ ] Not limiting to "STOP" replies only
[ ] Documented process for all request types
Verification:
[ ] Tested opt-out process recently
[ ] Confirmed removal from all campaign lists
[ ] Staff trained on new requirements
Status: Pass / Fail / Needs Review
Question 6: Do You Have State-Level Coverage?
If calling multiple states:
[ ] Aware of state mini-TCPA laws
[ ] Texas SMS registration (if applicable)
[ ] Oregon calling limits understood
[ ] New York disclosure requirements met
[ ] Following most restrictive applicable law
High-risk states to verify:
- Florida
- California
- Texas
- New York
- Washington
Status: Pass / Fail / Needs Review
Question 7: Are Records Properly Maintained?
Consent documentation:
[ ] Written consent stored securely
[ ] Timestamp and source recorded
[ ] Accessible for audit purposes
[ ] Retention policy defined
Call records:
[ ] Call logs maintained
[ ] Opt-out requests documented
[ ] Complaint tracking active
[ ] Regular audit schedule
Strong recordkeeping protects against disputes and demonstrates compliance.
Status: Pass / Fail / Needs Review
Scoring Your Results
All Pass
Your campaign meets baseline TCPA requirements. Proceed with confidence, but schedule regular compliance reviews.
1-2 Fails
Address failed items before launching. Most issues can be resolved quickly with proper procedures.
3+ Fails
Stop and conduct a comprehensive compliance review. The risk of violations is significant.
Any "Needs Review"
Consult with legal counsel experienced in TCPA before proceeding. Uncertainty creates liability.
Common Compliance Gaps
Gap 1: Assuming B2B Exemption
B2B outreach is not exempt from TCPA. The exemption applies only to live calls to verified business landlines. Automated calls, texts and calls to mobiles all require consent.
Gap 2: Outdated Opt-Out Processes
April 2025 reduced the processing window to 10 days. Organizations still using 30-day windows are non-compliant.
Gap 3: Ignoring State Laws
Federal compliance alone isn't sufficient. State mini-TCPAs often impose stricter requirements including registration, tighter calling windows and enhanced penalties.
Gap 4: AI Without Compliance
The FCC's 2024 ruling made clear: AI voice calls require full TCPA compliance. Organizations using AI outreach without proper consent face significant exposure.
Gap 5: Poor Record Keeping
Without documentation, you can't prove compliance. Consent records, call logs and opt-out processing must be maintained and accessible.
How AvairAI Handles Compliance
AvairAI's one-click phone classification system addresses common compliance challenges:
Automatic classification:
- Distinguishes business vs. personal numbers
- Identifies wireless vs. landline
- Flags high-risk numbers before calling
Built-in protections:
- DNC registry scrubbing
- Time zone awareness
- Opt-out processing automation
- Consent documentation
Compliance by design:
- TCPA-compliant AI calling
- Disclosure requirements met
- Audit trail maintained
Next Steps After Your Check
If You Passed
- Schedule quarterly compliance reviews
- Monitor regulatory changes
- Train new team members on requirements
If You Need Remediation
- Prioritize consent and opt-out gaps
- Update systems before next campaign
- Document changes for audit purposes
If You're Uncertain
- Consult TCPA-experienced legal counsel
- Don't launch until questions are resolved
- Consider compliance-focused platforms
The Bottom Line
TCPA class actions are surging. The five-minute investment in this compliance check could save your organization from $500-$1,500 per-call penalties that accumulate quickly at scale.
B2B doesn't mean exempt. AI doesn't mean different rules. State laws add complexity. The only safe approach is systematic compliance verification before every campaign.
Run this checklist. Fix the gaps. Document your processes. Then prospect with confidence.
Ready to simplify TCPA compliance? Start your free trial and see how built-in compliance features protect your campaigns.
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