Compliance
TCPA compliance for sales
If your team calls prospects, TCPA applies to you, and the penalties are real. This is a plain-language guide to what the law covers, what it takes to stay compliant, and how AvairAI screens every number before anyone dials. It is general information, not legal advice.
Why TCPA matters for B2B sales
The Telephone Consumer Protection Act governs calls and texts to phone numbers, and many sales teams assume a business-to-business call is exempt. It often is not. The B2B exemption is narrower than most people realize, and calling wireless numbers, using automated or AI dialing, or reaching a number on a do-not-call list can all create exposure. Penalties run from $500 to $1,500 per call, with no cap on total damages, so a single non-compliant campaign can become a serious liability.
What it takes to stay compliant
Staying compliant comes down to screening every number before you dial and keeping records. In practice that means:
- Scrub each number against federal and state do-not-call lists.
- Screen for known TCPA litigators.
- Verify line types and detect reassigned numbers.
- Cross-reference your own opt-out list.
- Call within business hours, in the recipient's timezone.
- Disclose when a call is made by AI.
How AvairAI handles TCPA compliance
AvairAI builds this into the product. One click classifies every phone number in a campaign as safe for AI calling, safe for manual calling only, or do-not-call, using do-not-call lists, known-litigator screening, line-type verification, reassigned-number detection, and your opt-out list. It re-scrubs active campaigns weekly, enforces calling within business hours (10 AM to 4 PM in each recipient's timezone), and includes the required AI disclosure in call scripts. Because US rules limit AI and automated calling to warm or opted-in contacts, AvairAI keeps cold calling with your reps: it hands them a ready-to-run Manual Task with the contact, the number, and an AI-written script, so the call stays personal and compliant.
A simple green, yellow, red answer
Before you launch, AvairAI classifies every number so your team knows exactly who the AI can call, who a rep should call, and who not to call at all. Compliance becomes a step in the workflow, not a separate project.
Frequently asked questions
Does TCPA apply to B2B sales calls?
Often, yes. The Telephone Consumer Protection Act (TCPA) governs calls and texts, and the business-to-business exemption is narrower than most sales teams assume. Calls to wireless numbers, the use of automated or AI dialing, and contacting numbers on do-not-call lists can all create exposure even in a B2B context. The safe approach is to screen every number before you dial rather than assume B2B puts you in the clear.
What are the penalties for a TCPA violation?
TCPA penalties are steep: statutory damages run from $500 to $1,500 per call or text, with no cap on total damages. Because the figure is per violation, a single non-compliant campaign can add up fast, which is why screening numbers up front is far cheaper than defending a claim later.
How does AvairAI keep calling compliant?
AvairAI runs a built-in TCPA compliance check that classifies every phone number in a campaign with one click as safe for AI calling, safe for manual calling only, or do-not-call. It screens against do-not-call lists, checks for known TCPA litigators, verifies line types, detects reassigned numbers, and cross-references your opt-out list. It re-scrubs active campaigns weekly, enforces calling within business hours (10 AM to 4 PM in each recipient's timezone), and includes the required AI disclosure in call scripts. For cold outbound, your reps make the calls; AI calling is limited to warm or opted-in contacts.