AvairAI vs 11x
Both put AI at the top of the funnel. 11x bets the AI can replace the rep. AvairAI pairs AI prospecting with your reps on the close.
- Just your website to start
- About 10 minutes to a launchable campaign
- 14-day trial, no credit card
The short answer
AvairAI
- Pair Selling: the AI does the prospecting and surfaces interested leads, your reps book and close
- Pain-Signal Targeting finds the companies showing public evidence of the pain you solve, with two-layer contact verification on every campaign
- Playbook plans the year ahead from the same website, sized to a revenue goal
- Flat $99 / $299 / $999 a month, a 14-day no-card trial and interested leads guaranteed on annual plans
11x
- A fully autonomous AI SDR: Alice for email and LinkedIn, Julian for voice
- Built to run outreach hands-off
- Enterprise pricing: $45,000 a year billed up front
AvairAI vs 11x, side by side
Competitor pricing and ratings verified 2026-09-06. AvairAI is new to G2 and Capterra, so its review rating shows as “— (new).”
| What you compare | AvairAI | 11x |
|---|---|---|
| Builds and runs your outbound | Yes — AI agents build the campaign and run it end to end, and Playbook plans the year ahead as a ranked portfolio of campaigns | Yes — but fully autonomous, built to replace the SDR |
| What you provide to start | Just your website URL | Your ICP and settings; the agent runs hands-off |
| Setup and time to launch | Self-serve — about 10 minutes from your website URL to a complete, launchable campaign, with no onboarding queue | Enterprise onboarding to configure the autonomous agent |
| Channels | Email sent automatically, plus rep-completed calls and LinkedIn as ready-to-run tasks | Email, LinkedIn, SMS, and WhatsApp; native AI voice via Julian, a separate inbound digital worker priced on top of Alice |
| Execution engine | Enforces send limits, drops bounced contacts, caps LinkedIn to your plan, and reads reply sentiment to pause touches. A Unified Inbox classifies each reply by intent, sends an acknowledgment and routes it to your rep; it never books | Autonomous — the agent runs the funnel |
| Targeting | Pain-Signal Targeting — finds the accounts showing public evidence of the pain you solve (Trigger Signals: a new hire, funding round, or expansion) | Autonomous ICP prospecting inside the agent, acting on funding, hiring, job-change and website-visit signals |
| Contact verification | Built in — checks email and current employer; bounce ~30% down to under 2% | Handled inside the agent; no separate two-layer step surfaced |
| Email warmup and mailboxes | Included — provisioned, authenticated mailboxes with warmup | Managed by the platform |
| Pricing | Flat $99 / $299 / $999 per month with 1 / 3 / 10 seats included | $3,750/mo billed annually = $45,000/yr up front (Growth); annual only, no monthly option |
| Free trial | 14 days, no credit card | No free tier or trial; demo-gated, no self-serve signup |
| Lead guarantee | Annual plans guarantee interested leads — 36 (Professional) or 120 (Growth) | None |
| Built-in contact database | Yes — verified contacts sourced into each campaign from a 105M+ pool, and searchable on demand with Tools | Yes — prospects to your ICP |
| AI calling | Secondary and TCPA-limited — reps make cold calls with an AI-written script | Native autonomous AI voice via Julian, a separate inbound phone agent priced on top of Alice |
| Annual campaign planning | Yes: Playbook plans a ranked portfolio of narrow Industry x Size x Location campaigns for the year ahead from your website and an optional ICP document, works backward from a revenue goal to the interested leads and campaigns it needs (forecast as a range), sizes the plan to it and sets territories in plain language. Playbook Automation ($999/mo on Professional and Growth) builds each campaign on schedule, or builds and launches it after a review window | The agent runs continuous outreach against your ICP within a monthly prospect allowance; a ranked annual portfolio or revenue-backward goal is not surfaced in public docs as of 2026-09 |
| On-demand trigger-signal account search | Yes: Find Accounts takes your website and ICP and returns accounts showing Trigger Signals, each with its source and date, plus the personas and titles to pursue. Up to 40 accounts per run; 5 credits per trigger account, 2 per baseline account and 0 when a run finds nothing | Inside the agent: Alice monitors funding, hiring, job changes and website visits on ICP accounts and acts on them; not a standalone search you run and download |
| Standalone contact find and enrich | Yes: Find Contacts searches live for verified contacts at a company by title (2 credits per contact returned) and Enrich Contacts grades a named contact for current employer, title, email, LinkedIn and phone and flags anyone who has moved (1 credit per contact). Credits are included in every plan and Tools never use campaign capacity | Inside the agent: a native database Alice prospects from; a standalone find or enrich you can download is not surfaced in public docs as of 2026-09 |
| Phone compliance check (TCPA) | Yes: Phone TCPA Check reports line type, federal and state DNC hits, TCPA-litigator match and known-complainer status for each US number (2 credits per unique valid number, CSV up to 200) and says when a check could not be completed. It reports checks, never a calling verdict | Julian calls opted-in prospects (consented outbound); a per-number DNC, line-type or litigator check is not surfaced in public docs as of 2026-09 |
| Team seats and roles | 1 / 3 / 10 campaign seats included on Starter / Professional / Growth, extra seat $99/mo on any plan. Admin, Manager and User roles; Admins and Managers who do not run campaigns are free. One shared campaign pool and one credit pool per company, and plan copies (up to 2 Professional or 10 Growth) multiply seats, campaigns and credits | Growth includes up to 5 end users, Pro up to 10 and Enterprise unlimited; priced per lead on an annual contract |
| Rating (G2) | — (new) | 4.4 (31 reviews) |
| Where AvairAI wins |
| — |
| Where 11x wins | — |
|
Which is right for you?
AvairAI
Choose AvairAI if you want AI to do the prospecting while your reps stay on the close, at flat SMB pricing with a lead guarantee, rather than a hands-off enterprise agent.
11x
Choose 11x if you are an enterprise ready to invest in a fully autonomous agent with native AI voice at scale, and comfortable running outreach hands-off.
About 10 minutes from website to a live campaign
An enterprise AI SDR is an onboarding project. With AvairAI you go from a website URL to a complete, launchable campaign in about 10 minutes, most of which is reviewing the AI work, then your reps step in where they add the most value.
When to choose 11x instead
11x's Julian voice agent is a genuine capability, and 11x fits an enterprise ready to invest in a fully autonomous agent with native AI voice at scale and comfortable running outreach hands-off. AvairAI is the better fit when you want AI to handle the prospecting while your reps stay on the close, at a fraction of the cost and backed by a lead guarantee.
Frequently asked questions
What is the difference between AvairAI and 11x?
11x is a fully autonomous AI SDR built to run outreach with little human input. AvairAI is built on Pair Selling: the AI prospects and surfaces interested leads, and your human reps book and close. AvairAI is also a fraction of the price and includes an annual lead guarantee.
Is AvairAI cheaper than 11x?
Yes, substantially. 11x's entry Growth plan is $3,750/mo billed annually, $45,000 a year committed up front, with no monthly option. AvairAI is flat at $99, $299, or $999 a month, billed month-to-month, and annual plans include a guarantee of interested leads.
Does AvairAI replace my sales reps like an autonomous AI SDR?
No, and that is deliberate. AvairAI runs the prospecting and surfaces interested leads; your reps do the human work of booking and closing. We call that Pair Selling, and it is the opposite of a hands-off autonomous agent.
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